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Million Dollar Package Sale at Moniker and a Pair of 6-Figure Deals Lead the Domain Aftermarket to Another Good Week
Domain buyers were very active again this week. Moniker.com closed a $1.265 million package sale as well as a separate 6-figure transaction and Sedo.com scored big with a $200,000 .net sale, the second largest non .com gTLD sale of 2010.
The big Moniker deal involved five domains - TShirts.com, T-Shirts.com, T-Shirt.com, Tee-Shirts.com and Tees.com. Packages of names cannot be placed on our charts of individual domain sales but that doesn't take anything away from the magnitude of this deal with the five domains averaging $253,000 each. One of those domains, T-Shirts.com, is a developed business site that has been online for years, so it is not purely a domain sale. There has been no indication whether the buyer, Costumes Galore, Inc., will leave that site as is or revamp it to their own tastes.
Sedo claimed the #1 position on our new all-extension Top 20 Sales Chart with Lottery.net, a name sold there by industry giant Frank Schilling for $220,000. Only one non .com gTLD sale this year has been bigger, Poker.org at $1 million last February (also sold by Sedo).
By Ron Jackson Moniker answered with another six-figure deal as #2 XI.com sold there for $100,930. Still another sale just missed the six-figure mark. #3 KissingGames.com came in at $98,000 after being acquired in a private transaction by Slix Media who operates a string of game portals.
The country codes continued to impress, placing five names on the Big Board, including a pair that made the Top 10; #6 Tracker.at ($23,220) and #10 Handwerkerfinden.de ($16,886). Sedo accounted for both of those sales and went on to sweep 11 of the 20 chart entries. Sedo added a third ccTLD sale and BliXem Internet also got into the country code act with a pair of their own; Room.eu and Rooms.eu at $13,868 each.
The non .com gTLDs has two representatives on the elite list. That category claimed the first and last position on the leader board with MLF.org taking #20 at $9,888.
Latonas.com joined Sedo, Moniker and BliXem with multiple chart entries. Latonas hit the daily double with #7 UDE.com at $23,000 and #16 SUS.com at $11,300. Also earning chart honors this week were SuccessClick.com with their sale of #5 TheProphet.com at $25,000 and the AfternicDLS where #8 DumpsterRental.com drew $20,000.
Here is how all of the sales leaders stacked up for the week ending Sunday, August 15:
The DN Journal Top 20
Reported Domain Sales - Mon. Aug. 9, 2010 - Sun. Aug. 15, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Aug. 18, 2010Keep in mind that these are the highest value sales that have been
reported to us in the past week. This column is meant to be an educational tool,
not a complete list documenting
ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.For
the many
newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We
highly recommend that you do some basic research
before you buy anything! As a
starting point we have built a sister site specifically for you at
NameNewbie.com.
.Com Supporting CastThe AfternicDLS led the four-figure .com supporting cast with
BraFit.com at
$8,500. Their roster also included
TestosteroneSupplements.com ($7,700),
TraceEmail.com ($6,500) and a pair at
$4,500 each;
AllureMassage.com and
Undercroft.com.
MyRanks.com returned
$3,995,
WellnessConference.com captured
$3,200 and two others;
BookPeddler.com and
Monetiz.com kicked in
$3,000 each.
Glukoza.com added
$2,500 while
DebtSettlementPlan.com produced
$2,000. Back at Sedo
Online-Wetten.com went for
$6,579,
TriStart.com stopped at
$6,450 and
Neota.com notched
$5,500.
Baxta.com brought
$5,000,
MiniHotels.com booked
$4,902,
Cheap-Cruises.com docked at
$4,500 and
Ulmen.com made
$4,200. Sedo had
27 more .com sales ranging from
$2,000 to
$4,000 that are listed in the table below:
Additional Sedo .com Sales Between $2,000 - $4,000In additional sales at Moniker.com,
KinkySpace.com spawned
$4,649 and
HangoverHeaven.com downed
$2,300. Three others;
KeepSee.com,
MartialArtsDVD.com and
TheDeck.com sold for
$2,099 apiece while
DevotedHosting.com clicked for
$2,050.
Country CodesThe country code category produced a quintet of five-figure sales this week, all oh which made the all extension Top 20 Chart you saw earlier. Those, of course, also rank as the five biggest sales on our new
Country Code Top 20 Chart (led by
Austrian ccTLD
Tracker.at at
$22,320). The biggest ccTLD sale you haven't seen yet is #6
Korsetter.se ("corsets" in Swedish), a name that sold through
MissDomain.com for
$9,643. Sedo and BliXem Internet team up to sell #7
Folders.eu for
$6,450. That gave Sedo a hand in 17 of the 20 chart entries. Nothing new there - Sedo always dominates the ccTLD category. Just as Sedo is the strongest country code venue,
Germany's .de is, more often than not, the most popular extension on our weekly chart. That was the case against this week with .de claiming seven chart positions. The
European Union's .eu was next with five. Here is how all of the country code leaders stacked up for the week ending August 15:
Country Code Top 20
Highest Reported ccTLD Sales: Mon. Aug. 9, 2010 - Sun. Aug. 15, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Aug. 18, 2010

There were dozens of additional four figure sales off the ccTLD chart. Sedo had the highest of those with
EDGroup.co.uk at
$3,120. An
IDN,
Ausrüstung.de delivered
$2,580 as did
EuroShopping.be.
Fiction.al (representing
Albania's seldom seen
.al extension) added
$2,340 and
OrganicXSeeds.com sprouted
$2,129. Sedo had
42 more ccTLD sales ranging from
$1,000 to
$1,935 that are listed in the table below:
Additional Sedo ccTLD Sales Between $1,000 - $1,935At
NetFleet.com.au,
XS.com.au (
Australian ccTLD) sold for
$2,925,
Octane.com.au added
$1,305 and
Janssen.com.au yielded
$1,161. In a private sale,
Beads.us went to a Chinese bead supplier for
$2,700. If there are country code extensions in our report that you are not familiar with, you can look up the nation each extension goes with
here.
Global Contenders (Non .com gTLDs: .biz, .info, .mobi, .net, .org, .asia, .pro & .tel)The .
non .com gTLD category was dominated by
one sale this week -
Lottery.net for
$220,000 at Sedo. That was the only non .com gTLD to sell for more than $10,000. That left
MLF.org in the #2 spot on our
Global Contenders Top 20 Chart at
$9,888, followed by #3
LegalForms.net at
$9,500 and #4
Offshore.info at
$6,451. Sedo accounted for all of those sales as well and went on to sweep 16 of the 20 chart entries. The AfternicDLS was the only other venue with multiple chart entries, taking three places, led by #8
Liberi.org at
$3,500. Sedo's list included #5
Europe.biz at
$5,000. That was one of two
.biz domains on the elite list, joining #18
Antarctica.biz ($1,935).
.Info also had two entries; the aforementioned Offshore.info and #15
Bakers.info at
$2,332. Both extensions trailed the usual chart leader,
.net, which won again with 11 representatives on the chart. The
.orgs were next with five. Here's how all of the Global Contenders stacked up for the week ending August 15:
Global Contenders Top 20
Highest Reported Non .Com Global TLD Sales
(.Net, .Org, .Biz & .Info) Mon. Aug. 9, 2010 - Sun. Aug. 15, 2010
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Aug. 18, 2010
Autoversicherungsvergleich.org

There were more four-figure GC sales just off the chart with Sedo again accounting for the majority of those. Their list included
Cannabiz.net ($1,700),
ClimatePredictions.org ($1,620),
Wanduhren.org ($1,548) and
Persee.org ($1,520). Sedo had 16 more GC sales ranging frong
$1,000 to
$3,200 that are listed in the table below:
Additional Sedo GC Sales Between $1,000 - $1,500At the AfternicDLS
Safecom.net drew
$1,700,
ECA.biz banked
$1,677,
Scaglia.net nailed
$1,500 and
GayForum.org gathered
$1,454.
Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.
*****As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better, just drop a note to
editor@dnjournal.com.We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values.
Richard Meyer of
Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.Every
Wednesday we publish the highest reported domain name sales for the previous week. On Mondays and Tuesdays our contributors send us their sales data for the previous 7 days. We then compile that information and write this article to give you the most comprehensive sales report in the industry.
Editor's Note: If you wish to review previous
Domain Sales columns, they are available in our
Archive.



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